Marking the official debut of Nike Skateboarding’s newest Training Facility, Sixth & Mill opened it’s downtown Los Angeles doors on Friday night to welcome athletes, media partners and tastemakers alike. Timed to coincide with the launch of his latest pro model shoe, SB team rider Paul Rodriguez took MC responsibilities, introducing the space and unveiling the new P-Rod VI. With special performance by Atlanta rapper Killer Mike and a crowded open bar, the event went strong into the night as Nike and friends once again celebrated a successful activation. Located in LA’s industrial district, the converted S&M warehouse hosts a private skatepark, event space, showrooms, editing rooms, swimming pool, and lounge areas. Photos from the opening party below.
Posts tagged "Nike"
Julian Wilson’s 9.83 Wave
In Nike Surfing’s newest :30 spot, Julian Wilson dissects the choreography of his near-perfect score at Brazil’s 2012 Billabong Rio Pro. “A really big first turn, air-reverse to finish, and something in the middle”… the secret behind Julian’s 9.83 wave. Check out the play-by-play above.
Filmed/Edited by Aaron Lieber
Julian Wilson, Nike3-9-12 – Create Your Legacy
I recently had the opportunity to shoot some water footage with Kolohe Andino for a video that celebrates his qualification to the World Tour. Being able to work with Nike and athletes like Kolohe is always inspiring and being apart of something like this inspires me even more. I want to create my own legacy… And hopefully it inspires you too!
Kolohe Andino, NikeVideo: Lance Mountain’s “Pool Service” | Nike SB
Fresh out the fryer, independently produced and directed by Lance Mountain, “Pool Service” reminds us why Lance never goes out style. 30 years later, the skateboard legend and the Nike SB construction crew (including 2011 Skater of the Year – Grant Taylor, Peter Hewitt, Al Partanen and Alex Olson) dig and build a pool for a family away on vacation, finishing and sessioning it just prior to their return. Featuring music by Indian Wig (Lance and long-time cohorts Neil Blender, Hogo Nagarian, and Eddie Glass) and Gaoler’s Daughter. Video above. Enjoy.
Lance Mountain, NikeNIke HTM Flyknit
Nike has come up with yet another way to revolutionize the running shoe. The HTM Flyknit series, featuring yarn and fabric on the upper, was inspired by style leader Hiroshi Fujiwara, Nike design legend Tinker Hatfield and Nike’s CEO and designer Mark Parker. The HTM Flyknit will come in 3 different models: The HTM Runner featured in US Track & Field colors and two color variations of the HTM Trainer+ featuring the Lunarlon midsole. The idea behind the shoe is to create seamless, formfitting and featherweight construction. Just to get a sense of just how light these shoes are, a size 9 Flyknit comes in at a staggering 5.6 ounces. Due out this summer.
NikeNike SB: Janoski x Neon Highlighter Yellow Nylon
On that neon kick. Already featured in both the new P-Rod V and Mogan III, the highlighter spectrum is in full effect for Nike AS’s SP’12 line.
Still, unless you’re stomping the streets of Beijing today, you’re not likely to spot these day-glo kicks any time soon. SB team rider Stefan Janoski crafted the custom day-glo signatures before taking off for China, and has been running them through the paces since arriving in the land of the rising sun, earlier this week.
Could we see this color-way dropping in a season to come?
NikeNike Free Run+2 Reflective
Adding to their extensive Free collection, Nike adds a new color-way thats sure to keep you safe on those after work evening runs, by adding a 3M reflective on the upper. The Nike Free Run+2 Reflectives retail at $105 and come in two color ways – Black/Metallic Silver-Chilling Red and Black/Metallic Silver-Electriclime. Available at nike.com
Nike, running
Video: Nike SB: ‘The Chronicles, Vol. 1 Extras’
Bonus features video from the Nike Skateboarding Chronicles Vol. 1. Skaters in order of appearance Eric Koston (not skating), Youness Amrani, Daniel Shimizu, Clark Hassler, Wieger Van Wageningen, Stefan Janoski, Chet Childress, Lewis Marnell and Grant Taylor. Grant’s intensity makes for an amazing final section, complete with dolphins, super dog and a sick little backyard BBQ bowl.
Nike





















